Archive for August, 2010

Team culture

August 26, 2010 Cheryl Perkins No Comments » Culture of Innovation, Interesting links

I came across a Harvard Business Review article this week about how large corporations can better foster innovation by helping their dedicated innovation team members partner with other performance and core process teams, rather than struggle with conflict. (Culture is one of the key ingredients of a healthy company of any size!)

I was drawn to a particular example in my own back yard of how GE Healthcare’s R&D center in Milwaukee helped its innovation team in India innovate a portable ECG machine last year.

Innovation teams in your core business can optimize knowledge as long as your leaders inspire that culture throughout the organization. It can be accomplished by articulating and motivating a vision of victory, communicating that your teams are mutually dependent on each other for success, and by creating a common enemy: the competition!

There are ten tips in total. Check them out!

Are you listening, or shouting?

August 20, 2010 Cheryl Perkins No Comments » Social Media

Is your marketing department engaging in effective social media strategies?
A report out earlier this week suggests that one in three corporations is blogging to fill a niche that other forms of social media like Twitter and Facebook cannot.

Some of the most popular bloggers who have thousands of readers will tell you that they spend most of their time listening rather than writing and posting. That makes perfect sense, doesn’t it?  My own philosophy about blogging is to make your blog posts less about you and what your company is doing and focus on what others in your industry are saying.  I seldom write about what our consultants are doing or where I am speaking, and instead provide links and stories about innovation trends and practices that are changing the way other forward-thinking businesses and industries are capitalizing on innovative ideas.

I came across an article today that delves into that idea a little more, advising bloggers to understand that their best strategy for communicating isn’t really about their outbound messages but about the value found in interpersonal conversation. You might want to give this article a look, and find out how to effectively 1. Listen;  2. Surround;  3. Facilitate; 4. Participate and  5. Engage.

Bottom line is, social media is about listening more intently and being a part of something bigger than ourselves.

Innovation Example: Finding Synergy Between Functional and Decorative Elements

Toppan Printing in Japan has developed an innovative smart label that combines holographic security with RFID technology. The cool thing is that the metallic antenna needed for transmitting and receiving radio signals–normally a metallized spiral or other shape that tends to be unattractive–has become part of the aluminum metal of the metallic holographic label. This combination of two technologies with a single element uniting both in an attractive, appealing way is a good example of simplification through unification and finding synergy between technologies.

Toppan calls it the RFID Crystagram. An example of the RFID Crystagram is shown on the left below, and the act of electronically scanning the Crystagram is shown on the right.

Jul 2010: pdma Visions Magazine

August 20, 2010 Cheryl Perkins No Comments » Media Coverage

Cheryl’s article, “Companies expand commitment to innovation; planning becomes a priority,” was featured on pages 32-35 of the July 2010 edition of PDMA Visions. The article provides highlights from the 9th annual PDMA/MRT CoDev conference that was held in Scottsdale, Ariz., in January.

Click here to view Cheryl’s full article.

2010 MWSCC Technical Symposium

August 12, 2010 Cheryl Perkins No Comments » Event Info, Events, Speaking Engagements

Cheryl is the featured keynote speaker for the 2010 Midwest Chapter Society of Cosmetic Chemists (MWSCC) Technical Symposium. The event’s theme is “INNOVATION: Seeking inspiration from new sources.”

MWSCC was founded in 1945 and has more than 4,000 members who work to focus and promote the exchange of ideas and new developments in cosmetic research and technology.

Eyes to the future

August 9, 2010 Cheryl Perkins No Comments » Strategy, Trends, Uncategorized

We know that green and clean technology and the “Click Stream Customer” are two of many trends that will impact the way we do business in the future.

Trend watching has become a business in itself.  Futurist James Canton is one of many business futurists who make a living by interpreting the signs of what will be in 5 or 10 years.

But what about translating those trends into a solid business strategy?  Interpreting and then planning for the future is crucial to your innovation strategy.  It’s one thing to have information on climate shifts or economic conditions that affect our bottom line, but quite another to interpret these signs in a useful way that will help your business ride the wave and come out on top.

London Gets a Boost in Innovation: The New Masters Program at City University London

August 2, 2010 Jeff Lindsay No Comments » Cool videos, Financial Trends, Innovation

London may be getting a boost in innovation with an exciting new innovation training program, the “MICL” (pronounced like “Michael”), short for Masters in Innovation, Creativity, and Leadership, a masters degree program offered at City University London. See for details. The program involves the arts, business, law, social science, and informatics. Looks like a good cross-disciplinary blend.

As the University began building this program, they got a quick taste of some of the realities of innovation as the economy shuddered and forced new approaches in light of economic reality. This was viewed as an opportunity for creativity–very healthy–and the result is the subject of this entertaining Youtube video they created.

Hats off to City University London and best of luck with the MICL!