Mood-altering therapy in a digital pill

Have you heard of psychoacoustics?  It’s a big word for a form of therapy that promises mood-altering results. And get this: A company called Digipill is offering this therapy as swallowable, downloadable drugs, through transient electronics that dissolve in the body. These digital drugs are already helping humans to alter their health with technology. Digipill

You can even eat the dishes!

  A Brazil-based fast food chain is serving up dinner in edible packaging. The marketing campaign for Bob’s fast food chain is taking a bite out of litter and waste, while making a splash in the Food and Beverage industry. Advertising agency NBS helped the restaurant franchise come up with this interesting and Eco-friendly way

Food industry taking to healthy choice trend

Last week we talked about ongoing shifts in the beverage industry, and this week I would like to follow up with a discussion of the associated category of trends in food products and consumption. Just as with beverages, consumers want healthier products for themselves and their families. They are looking to manufacturers to provide better-for-you

2012 CoDev Asia a success!

This week I’m in Shanghai, China, for the  2012 CoDev Asia Conference.  The final session of Open Innovation Best Practices wrapped up yesterday, and I’m excited to announce it was both productive and inspiring.  My company, Innovationedge, coordinated and sponsored the event along with The China Institute for Innovation and The Management Roundtable.  As this