Here is an activity tracking product that is trying to disrupt its way into the wearable wristband market: a ring for your finger! The Motiv Ring Activity + Sleep Tracker monitors your sleep and fitness, including steps, calories and distance. It also has an optical heart rate sensor. The developers say the battery life lasts three to five days on a charge. I especially find the back story of the innovation process fascinating:
It all started with a hand-sketched drawing in the backseat of a car on a road trip. Our CTO Curt had an idea for a small and lightweight fitness tracker that could make your life better.
The rings go for $199 and are only available for pre-order right at the moment at mymotiv.com. Here’s one of several videos you’ll find at the site:
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