Six Keys to Balancing Short- and Long-Term Innovation Goals: How to Resolve Competing Demands

To survive in today’s hyper-competitive world, your company must stay on top of constantly changing markets, technologies, and socioeconomic factors. To be profitable, you must continually enhance and/or add offerings while controlling costs. To grow, however, you must go further – you need a forward-looking strategy and the infrastructure to execute it. You must focus on the top line as well

The Amazon effect on B2B – what should your e-commerce strategy be? Top 5 Considerations

We’ve been receiving more and more inquiries lately around e-commerce for B2C and B2B. For consumer-facing companies the online imperative and path are clear: strong searchability (Amazon presence is key), ‘frictionless’ commerce, competitive pricing, benefit-oriented product listings, fast delivery, and positive customer reviews all matter. Though implementing B2C strategy is not easy, there are many

Innovation and Growth Leadership Summit: What’s uppermost on leaders’ minds

  The Innovation & Growth Leadership Summit (IGL), held in Phoenix AZ, brought together a dynamic group of innovation leaders. Responsible for defining and executing growth strategies, participants shared many similar goals and challenges. Key takeaways: Differentiate by offering products that are personalized, premium, and make life better. Whether it’s multi-sensory, intelligent, or ensures health and

Selling Established Brands on Amazon – The 3 Most Important Success Factors

What is one of the fastest ways to reach more customers, tap new markets, and test new product concepts? If you guessed Amazon, you’re right. As e-commerce is becoming integral to companies’ go-to-market strategies, having an Amazon strategy is key. For many of our clients, the shift to selling on Amazon is a priority – and

Grow like Amazon: Key Steps Any Company Can Take

Learn how Amazon decides where to expand, focuses on customer happiness, takes the long-term view, leverages core strengths, doesn’t fear big bets, and more; how you can adapt these approaches to fit your organization. Amazon’s 20-year record of double-digit revenue growth is unmatched in industry. While much of its success can be attributed to CEO

Running Future Cities on Blockchain

D!gitalist Magazine is futurecasting about blockchain technology, a trend I have been blogging about more frequently in the past year.  If you can see into a crystal ball, would you imagine that every agency, building, office, residence, and piece of infrastructure has an entry on a blockchain used as a city’s digital ledger?  How will