Innovationedge’s Innovation Industry Pulse Poll was featured in an article titled, “Enhanced value, customer experience trump prices” in the The Post-Crescent business section on July 13, 2010.
Click the image below to read the article.
What most companies don’t know about using low-cost intellectual asset strategies pdma Visions Magazine, October 2010
Perkins contributed an excerpt titled, “Future of Innovation… Personal Passion and Strategic Collaboration” in The Future of Innovation, edited by Bettina von Stamm and Anna Trifilova. Read her contribution here.
How to speak the language of alphamoms: Marketplace Magazine, September 2, 2008
The New Consumer: How Shopping Has Changed For Good Candy & Snack TODAY, September/October 2010 Cheryl Perkins, founder and president of Innovationedge, LLC, a brand consultancy, expands on this notion: “Private label continues to be a focus for innovation. We’re seeing retailers figuring out how to deliver quality products while still maintaining lower prices for…
Who are the best open innovation speakers globally?: NESTA Connect blog, January 8, 2010
I am humbled and pleased to be included in this group of local women who have used their talents, wisdom, strengths (and yes, even weaknesses!), to create concrete inroads for women in industries where there had been but few paths before them. The cover photo is especially beautiful and striking. I’ve known Joyce Bytof for…
