Ahead of the Curve: Predicting the Consumer Landscape in 2024

In the ever-evolving landscape of consumer preferences, business leaders must understand the dynamic shifts in trends across industries. As we step into 2024, taking a moment to analyze some of the changes anticipated by experts can unveil opportunities for business expansion and new revenue streams. It can also help companies prepare for potential disruptions and…

2023 In Review: A Look at The Top Trends Across Industries

Over the past year, we’ve witnessed significant shifts across sectors, from technology and healthcare to finance and consumer goods. This comprehensive review offers a closer look at today’s dynamic consumer and business landscape. From the widespread embrace of generative AI to the intricate dance brands must navigate to meet consumer expectations, get ready to dive…

Revolutionizing Retail: How AI Powers Consumer Goods Companies

The consumer goods and retail landscape is evolving rapidly, driven by new and emerging technology like AI, machine learning, and VR.  Customers today expect not just convenience, but seamless, engaging digital experiences that rival the best in the tech industry. Launching an app is no longer enough. To build brand loyalty and increase customer engagement,…

The Defensive Consumer Mindset: Prioritizing Health and Sustainability

In today’s ever-evolving world, consumers are on a mission to prioritize their health and the environment, which includes shifting their mindset to a defensive one. This emerging consumer is transforming the way people make purchasing decisions across various product categories. In this article, we will explore this trend and delve into five compelling examples that…

Navigating the De-Influencing Movement: Ensuring Brand Relevance Amidst Changing Consumer Dynamics

In an era defined by the pervasive influence of social media, the rise of influencers has revolutionized brand marketing strategies. With their vast reach and persuasive power, influencers have enabled companies to tap into new consumer segments and amplify their brand messages. However, as consumers become increasingly discerning and demand more authenticity, a phenomenon known…

The 7 Success Factors That Lead to Transformational Change

Throughout The Secret Sauce for Leading Transformational Change Panel with C-Sweet, we explored the success factors that lead to transformational change and how to develop a highly dynamic organization. Each of our esteemed panelists shared their own unique experiences, thoughts, and practical advice on this topic to help leaders not only deal with periods of…

A Look Ahead: Forecasting Trends for 2023

If the past few years have taught us anything, it’s to expect the unexpected. That being said, looking ahead to see what trends experts across industries are predicting to have a significant impact can help you uncover opportunities to expand your business, generate new revenue streams, and prepare for potential disruptions. At Innovationedge, we’ve been…

The Secret Sauce for Leading Transformational Change Panel: Key Takeaways

Throughout The Secret Sauce for Leading Transformational Change Panel with NYHRPS, we explored what it takes to lead, survive, and even thrive in periods of transformational change. Each of our panelists shared their own unique experiences, thoughts, and practical advice on this topic to help leaders not only implement but also sustain transformational change for…

Creating an Engaged Workforce During The Great Attrition

Over the last few weeks, we’ve explored a wide range of topics related to The Great Attrition, including why we’re seeing a decline in the workforce, what each key employee persona is looking for in their career, and how to support your people to improve both retention and recruitment. Today, we’re taking this concept a…