5 Upcoming Trends for Female Entrepreneurs and Innovators

Today, there are more than 12.3 million women-owned businesses in the United States. As female-led organizations continue to grow year after year, so does the positive impact they have on our economy and the jobs they create. Here are five upcoming trends for female entrepreneurs and innovators to keep on your radar: The rise of…

What Is the FemTech Revolution?

First coined by entrepreneur Ida Tin in 2016, “FemTech” has become a popular buzzword in the healthcare industry. Once considered a niche market, women’s health today presents significant business opportunities for companies, investors, and stakeholders—and it’s no wonder why. Women account for approximately 80% of consumer purchasing decisions related to health and wellness. Read on…

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A Year in Review: The Trends That Shaped 2021

As 2021 comes to a close, our team at Innovationedge has been reflecting on the trends that impacted each industry. This year has certainly been full of innovative new developments and changes! While the future may be unpredictable, there are some significant trends that shaped 2021 that we expect to carry over into the new…

7 Upcoming Megatrends To Tap Into

Looking ahead to identify upcoming changes in your industry and in consumer trends can help you find opportunities to expand your business. There are several socio-economic megatrends leaders should pay attention to that are likely to have a significant impact on innovation through the year 2050. These megatrends include: – Healthcare expansion– Global power shifts–…

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Reaching Consumers Today

Innovationedge is hosting a live text-based Q&A session on our Facebook page. Join us on Monday, May 3rd from 6:00 pm to 7:00 pm CDT on the Innovationedge Facebook page. Q&A Session participants will: Gain insight about your consumer’s needs Learn strategies to reach your target market Explore case studies to see what tactics have worked for…

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Sponsors are an important part of the community

We all know the value of individual donations and grants for nonprofits, but we don’t often consider corporate sponsorship. Local sponsors are a very important part of the community.  Some offer large donations, but small donations can have lasting impacts as well. Back in 2013, my wife and I participated in a Back Draft Bike…

Giving Thanks

While we are giving thanks during the continuing pandemic for our families and for all those important things in our lives, we might also think about all the important professional relationships that we have been so fortunate to develop and experience over our careers.  Professionally, I am very thankful for many of the outstanding leaders…

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Innovationedge at Groceryshop Spring Meetup

Cheryl Perkins is participating in the Groceryshop Spring Meetup to be held online Tuesday through Thursday, March 9-11, 2021 from 12:30 pm to 3:15 pm ET. The largest Grocery & CPG event this spring, Groceryshop Spring Meetup is a virtual meetings program where participants engage in 15-minute online video meetings.  As part of Groceryshop Spring…