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Tag Archives: Green packaging

Disruptive Green Packaging

Aug 3, 2011Disruptive Innovation, Green Innovationdisruptive innovation, Green packaging

Can consumers embrace product packaging that looks dull, or somewhat imperfect, in exchange for packaging that is good for the environment? Check out this article on Greener Package.com about a new package disrupting the detergent aisle. It has a molded-pulp outer shell made from  recycled cardboard and old newspapers, with an inner film pouch–both parts…

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Disruptive Green Packaging

Aug 3, 2011Disruptive Innovation, Green Innovationdisruptive innovation, Green packaging

Can consumers embrace product packaging that looks dull, or somewhat imperfect, in exchange for packaging that is good for the environment? Check out this article on Greener Package.com about a new package disrupting the detergent aisle. It has a molded-pulp outer shell made from  recycled cardboard and old newspapers, with an inner film pouch–both parts…

Read More

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