Speaker: Cheryl Perkins

Every company has its own unique culture. Your company’s culture is defined by many elements. Cheryl Perkins, Founder and President of Innovationedge, defines an innovation culture as one focused on seeking novelty, embracing change and recognizing opportunity where none existed before. She believes there is no “one right way” to create an innovative culture. To her, it is all about creating self directed teams that analyze and recognize patterns, create new insights about their customers, shoppers and users and deliver winning solutions to market.

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