Podcast 004 – Circuit of Innovation

Speaker: Martha Silcott

Inventor Martha Silcott speaks about what it takes to successfully bring products to market. In this Podcast, she shares the challenges of being an inventor and insights of early challenges, such as manufacturing prototypes. Martha also provides some advice on protecting your inventions, joining inventor forums, and preparing for the duration.

Speaker Roy Lubke Many companies find success with one or two major breakthrough products or service offerings, then fail to build on their success with new and exciting offerings. It may not be that they aren’t coming out with enough offerings, but they may be developing too many products or services. Other issues companies may…

Speaker: Cheryl Perkins

“Innovation” – What is it?

We know what innovation is when we see it but what do we mean by innovation anyway? Corporate leaders looking to infuse innovation into the structure and DNA of their business are looking not only for a definition, they need the “what” and the “how.” Cheryl Perkins, Founder and President of Innovationedge, defines the “what” as creating and delivering new and more effective products and services to your customers or consumers better and sooner than your competitors. She also describes “how” to deliver economic value with innovation. Those who strive to understand and anticipate how trends affect us emotionally, physically and spiritually truly “get” innovation.

Speaker: Brian Fried of Think Up Designs

Prolific inventor Brian Fried, President of Think Up Designs, speaks about what it takes to successfully bring products to market. In this Podcast, he shares the challenges of being an inventor and offers hints for those just beginning the process of getting an idea to market. Brian also provides some insight on protecting your inventions and never giving up

Speaker: Jeff Lindsay

Jeff Lindsay, Director of Solution Development at Innovationedge, explores disruptive innovation. After offering Innovationedge’s definition of disruptive innovation, Jeff gives some examples of different innovations that fall into that category. He also addresses the advantages and disadvantages of introducing a disruptive innovation into the marketplace, as well as some of the challenges involved. He also introduces some case studies from companies that have both profited from and passed by innovations that have since changed how consumers behave. Jeff concludes by letting listeners in on some upcoming disruptive innovations from Innovationedge.

Speaker: Cheryl Perkins Every company has its own unique culture. Your company’s culture is defined by many elements. Cheryl Perkins, Founder and President of Innovationedge, defines an innovation culture as one focused on seeking novelty, embracing change and recognizing opportunity where none existed before. She believes there is no “one right way” to create an…