Aug 08: Corporate Report Wisconsin

Cheryl’s article, “Companies expand commitment to innovation; planning becomes a priority,” was featured on pages 32-35 of the July 2010 edition of PDMA Visions. The article provides highlights from the 9th annual PDMA/MRT CoDev conference that was held in Scottsdale, Ariz., in January. Click here to view Cheryl’s full article.

March 25, 2010: Inventor’s Digest’s Got Invention Radio Cheryl Perkins shares her experiences in corporate innovation, assisting inventors with preparing ideas & business plans, the definition of an idea to commercial success, and knowing your potential customer prototypes. Listen to the show

The New Consumer: How Shopping Has Changed For Good Candy & Snack TODAY, September/October 2010 Cheryl Perkins, founder and president of Innovationedge, LLC, a brand consultancy, expands on this notion: “Private label continues to be a focus for innovation. We’re seeing retailers figuring out how to deliver quality products while still maintaining lower prices for…

Open innovation’s secret: It takes a crisis: BusinessWeek.com NEXT Innovation Tools & Trends blog, December 3, 2009

Cheryl Perkins’ blog on her recent biomimicry teachings/ learnings at the San Diego Zoo was featured on the San Diego Zoo’ Biomimicry homepage. Biomimicry is a new discipline that studies nature’s best ideas and then imitates these designs and processes to solve human problems, also known as “innovation inspired by nature”, according to the Biomimicry…

Cheryl Perkins, one of Consumer Goods Technology’s board members, joins the rest of the board to examine big changes to come in consumer goods. Click here to read the full article.