2 Sept 08: Marketplace Magazine

March 25, 2010: Inventor’s Digest’s Got Invention Radio Cheryl Perkins shares her experiences in corporate innovation, assisting inventors with preparing ideas & business plans, the definition of an idea to commercial success, and knowing your potential customer prototypes. Listen to the show

Cheryl’s article, “21st Century Challenges” appeared in The H.S. Group’s summer 2010 newsletter “Intransition.” The article discusses how companies can deliver top-line growth and true innovation in a tough business climate by overcoming the two-fold challenge of talent management and innovation. Click here to read the full article.

What most companies don’t know about using low-cost intellectual asset strategies pdma Visions Magazine, October 2010

The New Consumer: How Shopping Has Changed For Good Candy & Snack TODAY, September/October 2010 Cheryl Perkins, founder and president of Innovationedge, LLC, a brand consultancy, expands on this notion: “Private label continues to be a focus for innovation. We’re seeing retailers figuring out how to deliver quality products while still maintaining lower prices for…

Companies today are facing many challenges in today’s economy which are impacting the way they are innovating. In this segment airing on CNN in markets across the country, Cheryl Perkins, founder of Innovationedge, discusses her experiences and insights on business methods, processes, and creating consumer experiences to remain competitive in the marketplace. [kml_flashembed movie=”http://31y.30b.mytemp.website/wp-content/uploads/mediakit/iebbvideo.swf” height=”240″…

BusinessWeek 20 Great Summer Reads