2 Sept 08: Marketplace Magazine

Cheryl Perkins’ blog on her recent biomimicry teachings/ learnings at the San Diego Zoo was featured on the San Diego Zoo’ Biomimicry homepage. Biomimicry is a new discipline that studies nature’s best ideas and then imitates these designs and processes to solve human problems, also known as “innovation inspired by nature”, according to the Biomimicry…

Companies today are facing many challenges in today’s economy which are impacting the way they are innovating. In this segment airing on CNN in markets across the country, Cheryl Perkins, founder of Innovationedge, discusses her experiences and insights on business methods, processes, and creating consumer experiences to remain competitive in the marketplace. [kml_flashembed movie=”http://31y.30b.mytemp.website/wp-content/uploads/mediakit/iebbvideo.swf” height=”240″…

March 25, 2010: Inventor’s Digest’s Got Invention Radio Cheryl Perkins shares her experiences in corporate innovation, assisting inventors with preparing ideas & business plans, the definition of an idea to commercial success, and knowing your potential customer prototypes. Listen to the show

                          May 2011, Insight Magazine If your office employs a diverse array of age groups, chances are you experience a clash of temperaments now and then. To shed a little light on the issue, Insight invited Innovationedge President Cheryl Perkins to lead a…

What most companies don’t know about using low-cost intellectual asset strategies pdma Visions Magazine, October 2010

My brain, your brawn: The Wall Street Journal, October 13, 2008 Big companies are on the prowl for small businesses that will hand over their best ideas in exchange for a piece of the action “…Compensation for the entrepreneurs in these kinds of deals varies widely, depending on the idea and the company. Technologically advanced…