Oct 2010: pdma Visions Magazine

Recruiting and Retaining Top Talent: Cheryl Perkins, InnovationEdge By Cheryl Perkins, President, Innovationedge LLC More and more companies are facing talent management challenges. Downsizing, the aging of the workforce and the ongoing retirement of resources with years of institutional knowledge are making it even harder for them to have the right people, with the right…

                          May 2011, Insight Magazine If your office employs a diverse array of age groups, chances are you experience a clash of temperaments now and then. To shed a little light on the issue, Insight invited Innovationedge President Cheryl Perkins to lead a…

Innovationedge’s Innovation Industry Pulse Poll was featured in an article titled, “Enhanced value, customer experience trump prices” in the The Post-Crescent business section on July 13, 2010. Click the image below to read the article.

Cheryl Perkins, one of Consumer Goods Technology’s board members, joins the rest of the board to examine big changes to come in consumer goods. Click here to read the full article.

Innovationedge’s Innovation Industry Pulse Poll was featured in an article titled, “Innovation Survey Reveals Corporations’ Efforts Not Just Focused on Cost Savings” on Yahoo! News on June 30. Click below to view the full article. YahooNews_7.1

The New Consumer: How Shopping Has Changed For Good Candy & Snack TODAY, September/October 2010 Cheryl Perkins, founder and president of Innovationedge, LLC, a brand consultancy, expands on this notion: “Private label continues to be a focus for innovation. We’re seeing retailers figuring out how to deliver quality products while still maintaining lower prices for…