NEW YORK, NY - MAY 31:  A man speaks on his mo...

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Today we are learning that an international panel of experts has announced that cellphones are possibly carcinogenic to humans. The International Agency for Research on Cancer issued a statement this afternoon after reviewing details from dozens of published studies and meeting with cancer researchers for the past week.

The agency is part of the World Health Organization , and the experts reviewed possible links between cancer and the type of electromagnetic radiation found in cellphones, microwaves and radar.

It’s a pretty substantial risk, from what we’re learning. This group classified cellphones in category 2B, in terms of cancer risks to humans. That is a category which also includes the pesticide DDT and exhaust fumes from automobiles.

How will this affect the way we use our phones? It’s too early to tell just yet. But for now, WHO will decide what steps, if any, should be taken to protect consumers.

We are a culture that is trending toward mobile communications as THE way to talk, watch, learn, read, play and listen. Mobile marketing is definitely a trend I’m watching right now, especially as the emerging generation comes of age.

According to Pew research numbers, young adults in the United States (18-29 year-olds) now use their smart phones to:

  • Send a photo or video (54%)
  • Access a SNS (23%)
  • Watch video (20%)
  • Post a photo or video online (15%)
  • Purchase a product (11%)
  • Make a charitable donation (11%)

One thing is for certain; Our usage of cellphones has increased dramatically since cancer research was first initiated. If these studies convince you that our mobile phones do cause cancer, how would you change your mobile habits?

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