Ask the leaders of a business how much they spend on printing. The response can be interesting, even hilarious. It’s an expense that is easily overlooked yet can be substantial. Few companies know if they are being overbilled. Decisions may be handled by cloudy processes where influences other than quality and value sometimes hold sway. Indeed, the fundamentals of the procurement process in many companies leave inefficiency if not outright abuse. The problem isn’t just in printing, either. Many parts and services handled through standard procurement systems can result in excessive costs. Enter an interesting business model innovation: E-Lynxx. For added spice, we’re talking patented business model innovation. Yes, E-Lynxx has a business model enhanced with the aura of two US patents.

William Gindlesperger is the founder and CEO of E-Lynxx. My source tells me he has over 25 years of experience in the printing industry, where found that the decision making process was antiquated and left companies vulnerable in many ways. He pursued business model innovation to come up with a system that could make the process transparent and more efficient. Under his business model, be provides software and services up front at not cost, getting paid only when the client saves real money from his work. Then he gets a cut of the savings. Low risk.

When a company turns to E-Lynxx, they receive software and training in how to use E-Lynxx’s open auction system. Bids are offered to a large array of qualified vendors who then bid on the deal. The vendors can see the competitive bids and so can the client. This transparency helps bring costs down substantially, often reducing print costs by 25-50%. E-Lynxx gets part of the savings. What’s not to like? Well, those who aren’t getting as much gravy might not like it, but if it’s your business, these kind of cost savings should be welcome news.

E-Lynxx has three granted US patents and another pending. The granted patents are US 6,397,197; 7,451,106; and 7,788,143; all by the CEO and founder himself. Business method patents are still alive and can play important roles in some companies. Whether they are needed or not for this company, I like the innovative approach that E-Lynxx is taking to bring the procurement process into the light where more efficient transactions can occur with large costs savings.

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