If I had to do it all over again as a mom just starting out. I’d go the natural organic route for my little ones. I saw this over on Springwise and thought you’d enjoy it:
Farm to Baby NYC is targeting parents with a subscription-based service offering organic baby food:
Photo courtesy Springwise
There’s no shortage of efforts bringing more sustainable and transparent food alternatives to consumers. Now, New York-based Farm to Baby NYC is specifically targeting parents with a subscription-based service offering organic baby food.
To begin using the service, parents based in New York can log onto the Farm to Baby NYC website and order a range of seasonal produce – from hubbard squash to parsnips and spinach – sourced from farms in the local area. Customers can sign up for either Half Membership, which offers four 10-ounce pots per week for USD 55, or Full Membership, which includes eight 10-ounce pots per week for USD 99. The glass pots are collected by Farm to Baby NYC for re-use. The service currently uses Gorzynski Ornery Farm and W. Rogowski Farm in New York and Phillips Farms in New Jersey, ensuring a low carbon footprint and supporting these local businesses.
We’ve covered numerous subscription-based services on Springwise in the past, but by adding some (still) made here appeal to the model, Farm to Baby NYC have also boosted their green-credentials. An idea ripe for exporting to other parts of the world?
Food and beverage manufacturers today are capitalizing on natural trends in their search for innovation opportunities. We know food prices are increasing, but so are the number of health-conscious Americans. In a food industry increasingly competing for farmers market consumers, the buzz words on store shelves these days are raw, organic and GM-Free. Some of…
Even in this tough economic reality we live in, rising food prices aren’t souring our hunger for food that is healthy, satisfying and tasty. I’ve been writing about grocery shopping trends and some innovative consumer solutions from the food and beverage industry. Here’s more consumer insight from an article I published yesterday: Several trends in…
Have you had enough of cupcakes already? Last year we saw gourmet cupcake shops and mail-order sites pop up all over the place, and consumers gobbled this trend up. But it’s over, and in 2011, pies are the new cupcakes. (One popular restaurant in New York City is sponsoring a “Pie Happy Hour” featuring specialty…
A Brazil-based fast food chain is serving up dinner in edible packaging. The marketing campaign for Bob’s fast food chain is taking a bite out of litter and waste, while making a splash in the Food and Beverage industry. Advertising agency NBS helped the restaurant franchise come up with this interesting and Eco-friendly way…
If you could get an app alarm clock that sends the delicious aroma of bacon swirling around your sleepy head, what else could this technology be used for? Post by InnovationEdge.
I’m always interested in how the Food and Beverage manufacturing industry comes up with innovative ways to entice consumers to eat healthier. A lot of market studies and crowdsourcing ideas have certainly made this an interesting industry to watch. But here’s some interesting trends going on behind the scenes over in the U.K. that takes…