It’s the real thing: Coke Lets You Create Your Own Drink on Facebook

Crowdsourcing, Innovation In The News, , , , , ,

I spotted this article over at Mashable.com today and thought I’d share it. What a great example of how Coca-Cola can tap into crowdsourcing in real time to understand how fans and customers think drinks.  And for customers who live in a larger town, there is a good chance they can take their ideas and…

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New report shows we use our phones more than our computers

Technology, Trends, , , ,

I’ve reported before that mobile applications are increasingly becoming the go-to platforms for our information, the way we connect and how we navigate. Mobile usage will continue to increase as more and more of us use smartphone technology. Here’s a great chart that shows us how we are now spending more time using mobile apps…

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