Oct 2010: pdma Visions Magazine
What most companies don’t know about using low-cost intellectual asset strategies
pdma Visions Magazine, October 2010
What most companies don’t know about using low-cost intellectual asset strategies
pdma Visions Magazine, October 2010
To The Edge Cheryl Perkins has no qualms about walking into a Fortune 50 company and telling the top leaders how to make big changes. Indeed, they invite her. First she listens to their story. Then she and her team from Innovationedge chart a roadmap to help steer the company down a path for breakthrough…
Innovationedge’s Innovation Industry Pulse Poll was featured in an article titled, “Enhanced value, customer experience trump prices” in the The Post-Crescent business section on July 13, 2010. Click the image below to read the article.
The New Consumer: How Shopping Has Changed For Good Candy & Snack TODAY, September/October 2010 Cheryl Perkins, founder and president of Innovationedge, LLC, a brand consultancy, expands on this notion: “Private label continues to be a focus for innovation. We’re seeing retailers figuring out how to deliver quality products while still maintaining lower prices for…
Cheryl’s article, “21st Century Challenges” appeared in The H.S. Group’s summer 2010 newsletter “Intransition.” The article discusses how companies can deliver top-line growth and true innovation in a tough business climate by overcoming the two-fold challenge of talent management and innovation. Click here to read the full article.
May 2011, Insight Magazine If your office employs a diverse array of age groups, chances are you experience a clash of temperaments now and then. To shed a little light on the issue, Insight invited Innovationedge President Cheryl Perkins to lead a…
Overcoming Obstacles To Innovation The American Institute of Engineer’s CEP Magazine featured Cheryl Perkins and Jeff Lindsay of Innovationedge in their September issue in an article about their recent book topic, Conquering Innovation Fatigue. Click to Read Article