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The Future of Innovation
Perkins contributed an excerpt titled, “Future of Innovation… Personal Passion and Strategic Collaboration” in The Future of Innovation, edited by Bettina von Stamm and Anna Trifilova. Read her contribution here.
Oct 2010: pdma Visions Magazine
What most companies don’t know about using low-cost intellectual asset strategies pdma Visions Magazine, October 2010
3 Dec 09: BusinessWeek.com
Open innovation’s secret: It takes a crisis: BusinessWeek.com NEXT Innovation Tools & Trends blog, December 3, 2009
April 6, 2011: Cheryl Perkins blog featured on San Diego Zoo Biomimicry website
Cheryl Perkins’ blog on her recent biomimicry teachings/ learnings at the San Diego Zoo was featured on the San Diego Zoo’ Biomimicry homepage. Biomimicry is a new discipline that studies nature’s best ideas and then imitates these designs and processes to solve human problems, also known as “innovation inspired by nature”, according to the Biomimicry…
Oct 2010: Candy & Snack TODAY
The New Consumer: How Shopping Has Changed For Good Candy & Snack TODAY, September/October 2010 Cheryl Perkins, founder and president of Innovationedge, LLC, a brand consultancy, expands on this notion: “Private label continues to be a focus for innovation. We’re seeing retailers figuring out how to deliver quality products while still maintaining lower prices for…
13 July 10: The Post-Crescent
Innovationedge’s Innovation Industry Pulse Poll was featured in an article titled, “Enhanced value, customer experience trump prices” in the The Post-Crescent business section on July 13, 2010. Click the image below to read the article.

