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Oct 2010: Candy & Snack TODAY
The New Consumer: How Shopping Has Changed For Good Candy & Snack TODAY, September/October 2010 Cheryl Perkins, founder and president of Innovationedge, LLC, a brand consultancy, expands on this notion: “Private label continues to be a focus for innovation. We’re seeing retailers figuring out how to deliver quality products while still maintaining lower prices for…
May 09: Insight on Business
InForum: Connecting you with thought leaders for insight on innovative ideas that work: Insight Magazine, May 2009 Obstacles to business success are everywhere today. Nobody has all the answers – but successful leaders in the New North have found innovative ways to profit and thrive. To share the best advice with out business-to-business readers, Insight…
Business and Beyond Video
Companies today are facing many challenges in today’s economy which are impacting the way they are innovating. In this segment airing on CNN in markets across the country, Cheryl Perkins, founder of Innovationedge, discusses her experiences and insights on business methods, processes, and creating consumer experiences to remain competitive in the marketplace. [kml_flashembed movie=”http://31y.30b.mytemp.website/wp-content/uploads/mediakit/iebbvideo.swf” height=”240″…
30 June 10: Yahoo! Business News
Innovationedge’s Innovation Industry Pulse Poll was featured in an article titled, “Innovation Survey Reveals Corporations’ Efforts Not Just Focused on Cost Savings” on Yahoo! News on June 30. Click below to view the full article. YahooNews_7.1
Consumer Goods Technology- Review and Outlook 2011
Cheryl Perkins, one of Consumer Goods Technology’s board members, joins the rest of the board to examine big changes to come in consumer goods. Click here to read the full article.
April 1, 2011: Plastics News
Protect Intellectual Property By: Cheryl Perkins and Jeff Lindsay Read Full Article With the expectations of sustainable products a growing concern for consumers, bioplastics are becoming an increasingly important part of the plastics industry. Just like auto companies are searching for alternative sources of energy for transportation vehicles, chemical companies are searching for alternatives in…