I am an avid follower of consumer trends, and I advise my clients to be as well.
Here is a terrific video I found on YouTube from JWT. It has several interesting elements I found particularly comforting, like the fact that human downtime and relationships still matter even as we become more and more attached to technology. (There’s even a mini-trend to de-tech!)
Comments are always welcomed! I’d love to hear your thoughts.
I do a lot of traveling around the world. I mean a LOT of traveling. While I enjoy meeting with clients and working with global companies, I often wish the process of airport travel was lighter. So I am delighted to share this innovation with you: Hop. Hop is a suitcase that follows close behind…
December is a time when we often think about how we’ve been blessed, and how we’ve been challenged. However you celebrate the holiday season, I hope you are able to take some time to reflect and also to enjoy the people in your lives! This time of year you don’t need to look too hard…
Looking ahead to identify upcoming changes in your industry and in consumer trends can help you find opportunities to expand your business. There are several socio-economic megatrends leaders should pay attention to that are likely to have a significant impact on innovation through the year 2050. These megatrends include: – Healthcare expansion– Global power shifts–…
Smart technology has the power to dramatically alter consumer trends, social norms, and the way we interact with the world around us. Over the last 30-some years, we’ve seen the creation of the internet, Photoshop, portable GPS, mobile broadband, and Google Search. Within a short period of time, each of these inventions has significantly shaped…
This gadget may seem a little cumbersome. At least that’s what I thought when I first saw this. But it does point to an increasing desire for the development of automation, in which everything can be controlled by one or two devices. Post by InnovationEdge.
What’s your “Klout Score?” It’s a question you’ll hear more and more often in the months to come. One of the social media trends for 2011 continues to be the gathering and leveraging of opinions. Not just opinions of those who like one brand over another, but of those who are so influential as to…
