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Have you “Liked” our Facebook Page yet?
Like many companies, I’ve been exploring new ways to share information through my website. Many thought leaders are doing the same. It has become clear that the old model of the static website as an advertising medium where we talk and customers just listen is a concept whose time is fading. Because of the latest…
Is your marketing department engaging in effective social media strategies? A report out earlier this week suggests that one in three corporations is blogging to fill a niche that other forms of social media like Twitter and Facebook cannot. Some of the most popular bloggers who have thousands of readers will tell you that they…
As the pace of innovation speeds up and global concerns over the climate crisis hit a critical inflection point, consumers are demanding more than one-size-fits-all solutions. They want hyper-personalized experiences, seamless digital interactions, and products that align with their values. At Innovationedge, we’re monitoring shifts in consumer preferences, how companies respond, and which emerging technologies…
Today Facebook users got the shock of their social lives when they logged in only to discover that their newly-revamped News Feed wasn’t what they expected. It’s the most talked about topic not only on Facebook, but trending on Twitter and other networks as well. It wouldn’t surprise me at all to see this as…
The trend toward increased convergence of our social media sites, home entertainment devices and your company intranet is going to change the way you communicate to the world in the next few years. People’s identities will be embedded in our televisions, music and video devices and the like, thanks to enhanced location awareness. It’s been…
For those of you who have never heard of Snapchat, a social media platform that is here today and gone…today, there might be a gem or two you can glean for your business with this app. Did you know that more than 400 million messages are received on Snapchat every day? That gets my attention….