Eco-Friendly Products Lead 2014
How does one “go green” with only 420 square feet of living space? The founder of Treehugger.com and VP of Interactive Media at Discovery’s Planet Green is getting media attention this week for engaging hundreds of thousands of people in a contest that resulted in some truly innovative architectural solutions. Graham Hill launched the contest…
This is a great combination of Open innovation partnerships, social media input from crowdsourcing, and helping make the world a better place. New Story is a non profit based in Haiti, and has come up with a crowdfunding platform which enables families to raise the money to finance building a new, long-term home. It takes…
More and more marketers are turning to 3D technology in a big way: Using skyscrapers as a giant projection screen. This month in Atlanta, Coca-Cola is celebrating its 125th anniversary by stationing 45 projectors around its headquarters building and projecting a thank-you message to its fans. Much of the video shown on the building is…
We all want to get employees excited about innovation, especially when changes are something they themselves helped create. They want to talk about it, and they should! And we should help, so that excitement builds across the organization and spills over to your customers and to the world. So what’s the best way to help…
Today there are so many ways available to share information. Collaboration and social dissemination of information are done through a variety of means including workshops, focus group sessions, communities of practice, teleconferences, video conferencing, net meetings, idea portholes and Web applications. Many corporations have also gotten a taste of the success that can come from…
Storm damage maps can be very useful in pinpointing where severe weather is heading, and New York City residents are using that same idea to help direct cleanup crews and emergency responders. Over the weekend the city launched a new mapping project where residents can report downed trees, powerlines, debris and power outages. It’s a…