Walk instead of drive? A billboard that cheers your eco-mindedness
Here’s an innovation and an inspiration: A billboard that cheers you on if you choose to walk, jog or run instead of drive:
This idea might just catch on. You can add it to the list of innovative billboards that can make clean drinking water, track air quality, house the homeless, and advertise art instead of products.
Fast company has the story here. Just click on the billboard: