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"Logo for strategic innovation and consultancy in consumer goods technology and transformational change."
Innovationedge
  • Cool videos

    Crowdsourcing levels the playing field for sports company

    ByCheryl Perkins October 1, 2013

    It’s hard to compete with big names like Nike and Adidas in the sportswear realm, but a small London-based company called Tribesports has found a way through crowdsourcing. By building a community of loyal fitness fanatics, it is making its products more affordable and more appealing. The marketing strategy Tribesports uses started with the community…

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  • Cool videos

    Running outside the box!

    ByPat Clusman September 29, 2013

    I’m sharing what some will tell you is one of the best motivational speeches ever. Croix Sather is a remarkable innovator who thinks outside the box and inspires many.  He recently appeared on TedTalks, telling the story of his run across America, and how he was able to push through the pain and challenges of…

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  • Cool videos

    Cheryl Perkins at CGT – Interview!

    ByCheryl Perkins September 27, 2013

    Check out the interview I did at the CGT Growth an Innovation Forum! It was a fantastic turnout, and I enjoyed collaborating with some of the most innovative thought leaders in the world. The content at this year’s CG Growth & Innovation Forum was more conceptualized than in previous years, structured specifically around Incremental Innovation and…

    Read More Cheryl Perkins at CGT – Interview!Continue

  • Packaging Trends

    Seven key developments in Packaging

    ByPat Clusman September 17, 2013

    Packaging technologies have come a long way in the past  decade. As I’ve seen with many of my clients, some of this has happened by design, and some has happened by necessity.  Recently I was thumbing through Packaging Digest (this publication has just celebrated 50 years, by the way!), and came across a great article…

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  • Innovation In The News

    Is cursive writing becoming a thing of the past?

    ByPat Clusman September 16, 2013

    I can’t tell you how many loops and swirls I practiced as a youngster, but I do still use cursive handwriting even in this digital age. I have to admit though, I use penmanship less and less. But for many kids, cursive is something that they may no longer be taught. You see, handwriting is…

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  • Events

    Still time to join us at CGT’s Growth and Innovation Forum!

    ByPat Clusman September 14, 2013

    I’m getting ready to head to Miami next week for the Consumer Goods Technology (CGT) Growth and Innovation Forum, where I’ll be speaking and enjoying some of the most innovative thought leaders in the world. The content at this year’s CG Growth & Innovation Forum is more conceptualized than in previous years, structured specifically around Incremental Innovation…

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  • Cool Inventions and gadgets

    Most innovative devices this year?

    ByPat Clusman September 10, 2013

    We’ve made it more than halfway through 2013,and many magazines and websites are already touting the most innovative gadgets so far this year. Here is a “Top 5” list you may want to check out. It includes an electronic skateboard, a portable iPhone charger that fits you your wallet, and my favorite, a “Nest learning…

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  • Innovation

    Drawing innovation to Hong Kong

    ByCheryl Perkins September 8, 2013

    This Innovation tower being built in Hong Kong is remarkable. The building is almost finished, and will add extra space to the design school at Polytechnic University. The project is intended to help turn Hong Kong into a leading design hub in Asia, and I believe it will accomplish its goal. Design42Day, a site that showcases…

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  • Cool Inventions and gadgets

    Innovative idea for campers

    ByCheryl Perkins September 4, 2013

    We still have a few months to go before putting our RVs in storage for the winter, right?  I always enjoy hearing from friends and family about tips for “roughing it” in the woods. (Me, I prefer a condo getaway!)  That’s why when I came across this innovative design, I wanted to share it. It’s…

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  • Biotechnology

    Robot Fights Brain Clots

    ByCheryl Perkins August 29, 2013

    The field of robotics is a fascinating one to me. For instance, if you check out 9 Robotic Inventions That Are Already Among Us, you’ll see everything from convenience to life-saving innovations.  Brain clots are leading cause of death and disability, and the odds of a person getting an intracerebral hemorrhage are one in 50 over…

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  • About Us
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  • Insights
    • Innovationedge Blog
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