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Jul 2010: pdma Visions Magazine
Cheryl’s article, “Companies expand commitment to innovation; planning becomes a priority,” was featured on pages 32-35 of the July 2010 edition of PDMA Visions. The article provides highlights from the 9th annual PDMA/MRT CoDev conference that was held in Scottsdale, Ariz., in January. Click here to view Cheryl’s full article.
Oct 2010: Candy & Snack TODAY
The New Consumer: How Shopping Has Changed For Good Candy & Snack TODAY, September/October 2010 Cheryl Perkins, founder and president of Innovationedge, LLC, a brand consultancy, expands on this notion: “Private label continues to be a focus for innovation. We’re seeing retailers figuring out how to deliver quality products while still maintaining lower prices for…
Oct 2010: pdma Visions Magazine
What most companies don’t know about using low-cost intellectual asset strategies pdma Visions Magazine, October 2010
30 June 10: Yahoo! Business News
Innovationedge’s Innovation Industry Pulse Poll was featured in an article titled, “Innovation Survey Reveals Corporations’ Efforts Not Just Focused on Cost Savings” on Yahoo! News on June 30. Click below to view the full article. YahooNews_7.1
The Future of Innovation
Perkins contributed an excerpt titled, “Future of Innovation… Personal Passion and Strategic Collaboration” in The Future of Innovation, edited by Bettina von Stamm and Anna Trifilova. Read her contribution here.
May 09: Insight on Business
InForum: Connecting you with thought leaders for insight on innovative ideas that work: Insight Magazine, May 2009 Obstacles to business success are everywhere today. Nobody has all the answers – but successful leaders in the New North have found innovative ways to profit and thrive. To share the best advice with out business-to-business readers, Insight…

