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"Logo for strategic innovation and consultancy in consumer goods technology and transformational change."
Innovationedge
  • Innovation | Intellectual Assets | Strategy | Technology

    Why the Cosmic and Corporate Org Charts Are Broken: Dark Energy, Dark Matter, and Intangibles

    ByPat Clusman May 26, 2011

    In the past decade or so, scientists have been astounded to discover that the universe that we can see represents only a tiny fraction of the matter and energy that governs the cosmos. Based on the motion of stars and galaxies, strange “dark matter” must be present, increasing the gravitational tug on celestial bodies more…

    Read More Why the Cosmic and Corporate Org Charts Are Broken: Dark Energy, Dark Matter, and IntangiblesContinue

  • Technology | Trends

    Kindle vs. Nook: a tale of two e-readers

    ByPat Clusman May 24, 2011

    If you’ve been waiting to get an e-reader upgrade (or your very first one), Barnes & Noble unveiled its newest e-reader today: a smaller, black-and-white touchscreen device called the Nook Simple Touch Reader. It is selling for $139, the same suggested retail price as Amazon’s Kindle. How do the two compare? Both devices have built-in Wi-Fi,…

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  • Cool videos | Crowdsourcing | Social Media | Technology

    Amazing 3-D technology illuminates Coke and other brands

    ByPat Clusman May 15, 2011

    More and more marketers are turning to 3D technology in a big way: Using skyscrapers as a giant projection screen. This month in Atlanta, Coca-Cola is celebrating its 125th anniversary by stationing 45 projectors around its headquarters building and projecting a thank-you message to its fans. Much of the video shown on the building is…

    Read More Amazing 3-D technology illuminates Coke and other brandsContinue

  • Disruptive Innovation | Innovation | Innovators

    Disruptive Innovation Meets Higher Education: Review of The Innovative University by Clayton M. Christensen and Henry J. Eyring

    ByPat Clusman May 6, 2011

    Disruptive innovation is underway in higher education. While many will benefit, gaining access to personalized education at lower cost, some institutions will suffer if they fail to change now. Insights into the innovations coming to the university of the future is found in The Innovative University: Changing the DNA of Higher Education from the Inside…

    Read More Disruptive Innovation Meets Higher Education: Review of The Innovative University by Clayton M. Christensen and Henry J. EyringContinue

  • Culture of Innovation | Emerging markets | Health Care Technology | Technology

    Allergan’s Eye on Innovation

    ByPat Clusman May 5, 2011

    Allergan (NYSE: AGN), the major multi-specialty pharmaceutical company with expertise in ophthalmology and beauty, has been on a tear in the stock market, driven at least in part by its bold approach to innovation. The market cap, now $25 billion, has roughly doubled in the past year. I heard CEO David Pyott speak to Jim…

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  • Consumer "Identity" | Trends

    Customer loyalty programs don’t always build customer loyalty

    ByPat Clusman April 25, 2011

    Remember “green stamps?” When I was young, my parents saved them in a booklet, carefully collecting them until they had enough to send away for some great housewares or knick-knacks. S&H Green Stamps were popular in the United States from the 1930s until about 30 years ago, and were distributed as part of a rewards…

    Read More Customer loyalty programs don’t always build customer loyaltyContinue

  • Innovation | Intellectual Assets | Patents | Strategy

    For Corporations, Intellectual Asset Strategy Should Lead Innovation

    ByPat Clusman April 15, 2011

    A problem with many corporate IP management efforts is that they are reactive only. These IP systems typically focus on incoming invention disclosures and existing patent applications, leading to recommendations on which disclosures to file, which countries to file in, and which existing applications to abandon for cost control. These are vital components for intellectual…

    Read More For Corporations, Intellectual Asset Strategy Should Lead InnovationContinue

  • Event Info

    ‘Progress Report on Health Systems Transformation’ Conference – Morehead State University

    ByCheryl Perkins April 13, 2011

    Cheryl Perkins will present at the “Progress Report on Health Systems Transformation’ Conference on April 14, 2011 – a 1-day conference at Morehead State University, featuring Innovationedge and Dr.Marc Overhage, chief strategic officer and national policy adviser of the Indiana Health Information Exchange. The conference, scheduled from 9 a.m. until 4:30 p.m at the Morehead…

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  • Event Info

    The Conference on Social Product Development & Co-Creation – Phoenix, AZ

    ByPat Clusman April 13, 2011

    Innovationedge president, Cheryl Perkins, will moderate a panel session at the Conference on Social Product Development & Co-Creation, a 2-day conference on June 27-28, 2011 at Local Motors Micro-Factory in Phoenix, AZ. The Conference on Social Product Development and Co-Creation is a groundbreaking event developed by the PDMA in partnership with co-creation pioneer, Local Motors,…

    Read More The Conference on Social Product Development & Co-Creation – Phoenix, AZContinue

  • Crowdsourcing | Innovation | Innovators | Open Innovation | Social Media | Trends

    Calling all Innovators: Don’t miss this event

    ByCheryl Perkins April 12, 2011

    This June I’ll be in Phoenix to moderate this year’s Conference on Social Product Development & Co-Creation. I’m partnering once again with PDMA, and this year co-creation pioneer, Local Motors, is helping us raise the bar for this exciting, ground-breaking event. Social Product Development is making a major impact on the way companies are innovating now…

    Read More Calling all Innovators: Don’t miss this eventContinue

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