Cheryl Perkins recently moderated a panel of e-com experts at the Consumer Goods Sales & Marketing Summit. The panel included Lee Bogner, Mars global e-commerce architecture leader and strategist; Surabhi Pokhriyal, global director e-commerce acceleration, Johnson & Johnson; and Claudia Fenske, WD-40 Company sales director. Read more here: Digital Gets Delivered
Innovationedge’s Cheryl Perkins is the Chairperson for this year’s Consumer Goods Sales & Marketing Summit.
With a portion of our Innovationedge team located in Winnebago County in Northeast Wisconsin, we are fortunate to be part of a thriving NEW North innovation ecosystem. Created in 2005, NEW North is a non-profit, regional marketing and economic development corporation that fosters collaboration among private and public sector leaders. The following Wisconsin counties make…
Cheryl Perkins, Innovationedge Founder and President, is excited to be a co-chair for Analytics Unite October 4-6 in Chicago. Join her for this not to be missed event that will feature sessions focused on identifying purpose-driven analytics while bringing top executives in retail, consumer brands, and healthcare together to achieve all-around success as we move…
Webinar – Tue, May 12, 2020 2:00 PM EDT (1:00 PM CDT) New products, materials, rebranding: every product change can create a need for new packaging. Technical and creative information collides with file formats whenever packaging is involved. Packaging designers are called on to localize designs for multiple markets and change specific elements creating many…
Cheryl Perkins will be speaking at Innova-Con: Innovation in Military Aviation 2020, the premier, interactive training workshop for senior leaders in military aviation. This immersive event will be held on September 9-11, 2020 at the Holiday Inn Solomons Island, Maryland. It will bring together an outstanding faculty to provide participants with innovation leadership insights, skill-building…
We invite you to listen to a recent webinar on 5 Customer-Driven Business Models for the Digital Economy. When it comes to competitive advantage, business models supercede products and services – and their lifespan is shrinking. If your model hasn’t changed within the past year or so, you have no time to lose! Link to…
Every year I come away from CES (Consumer Electronics Show) amazed at how influential technology has become in our lives. It’s not just about clever gadgets, large screen TVs, concept cars, and shiny objects – it’s about the many ways our world is changing. The displays and talks reflected how everything from healthcare, the environment,…
Each decade we are compelled to participate in the national census. The census is mandated by the U.S. Constitution in Article 1, Section 2. The U.S. has counted its population every 10 years since 1790. Yes, that is 230 years and counting! The U.S. census helps determine how hundreds of billions of dollars in federal…
Innovating During Times of Uncertainty
Times of crisis force us to think differently as entrepreneurs and leaders within our organization. As many of the systems we used just months ago become antiquated, it is critical to develop new pathways to move forward. Embracing innovation is key. Here’s how you can push yourself out of the comfort zone and explore unfamiliar…
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