Selling Established Brands on Amazon – The 3 Most Important Success Factors

What is one of the fastest ways to reach more customers, tap new markets, and test new product concepts? If you guessed Amazon, you’re right. As e-commerce is becoming integral to companies’ go-to-market strategies, having an Amazon strategy is key. For many of our clients, the shift to selling on Amazon is a priority – and

THE ULTIMATE LEARNING EXPERIENCE IN COLLABORATION

Many inventors, entrepreneurs and companies I’ve worked with have been embracing some unusual and unique creative strategies to deliver innovation and growth. It’s that kind of creativity that brings me to Portugal this morning, presenting at the 12th annual European Conference on Creativity and Innovation. It’s a hands-on experience in which I am helping leaders

Leading Game-Changing Open Innovation

I’m in Amsterdam, wrapping up a two-day Masterclass Collaboration Frameworks for Innovation workshop showing innovators a hands-on approach to leveraging internal and external networks to extend their capabilities. It’s been a fantastic experience both for me as a teacher/speaker and for those who are now going to apply all they’ve learned about the tools and

Global focus on innovation rapidly on the rise

I recently returned from our first Food & Beverage 2011: Sustainable Innovation Summit last week in Chicago,  where some of the top innovation leaders from small and large global food giants (Kraft, General Mills, Heinz, Smuckers and many others), gathered to talk about innovation. We learned from each other how to better create a user

Cash-strapped consumers still expect quality with food

Even in this tough economic reality we live in, rising food prices aren’t souring our hunger for food that is healthy, satisfying and tasty. I’ve been writing about grocery shopping trends and some innovative consumer solutions from the food and beverage industry. Here’s more consumer insight from an article I published yesterday: Several trends in

Innovation stories to unfold at the Sustainable Innovation Summit

Every company has a unique story to tell about their innovation journey. As I’ve partnered with innovation trailblazers all around the world, I’ve been inspired by so many incredible, thought-provoking insights from those who have faced and overcome daunting challenges in their industries. That’s why I’m so excited about a brand new innovation convergence happening