Skip to content
"Logo for strategic innovation and consultancy in consumer goods technology and transformational change."

Innovationedge

  • About Us
  • Innovation CapabilitiesExpand
    • Innovation
    • Circuit of Innovation®
    • Open Innovation Strategies
    • Organizational Effectiveness
    • Product & Technology Development
    • AI & Automation Capabilities
    • Intellectual Assets
    • Help for Inventors
  • InsightsExpand
    • Innovationedge Blog
    • Incite Innovation
    • Insider Report
    • Newsletters
    • Innovationedge Events
    • Pulse Surveys
  • Innovationedge Team
  • Contact UsExpand
    • Privacy Policy
"Logo for strategic innovation and consultancy in consumer goods technology and transformational change."
Innovationedge

IBM

Social Media

IBM culture fosters social media innovation

ByPat Clusman July 11, 2011

In one of my recent newspaper columns, I wrote about how IBM is doing something with social media that most companies wouldn’t dare try:  allowing their employees to speak for the company! While most corporations hire PR firms or rely on their communications director to carefully craft messages that appear on public sites, IBM lets…

Read More IBM culture fosters social media innovationContinue

© 2025 Innovationedge

  • About Us
  • Innovation Capabilities
    • Innovation
    • Circuit of Innovation®
    • Open Innovation Strategies
    • Organizational Effectiveness
    • Product & Technology Development
    • AI & Automation Capabilities
    • Intellectual Assets
    • Help for Inventors
  • Insights
    • Innovationedge Blog
    • Incite Innovation
    • Insider Report
    • Newsletters
    • Innovationedge Events
    • Pulse Surveys
  • Innovationedge Team
  • Contact Us
    • Privacy Policy