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Selling Established Brands on Amazon – The 3 Most Important Success Factors

What is one of the fastest ways to reach more customers, tap new markets, and test new product concepts? If you guessed Amazon, you’re right. As e-commerce is becoming integral to companies’ go-to-market strategies, having an Amazon strategy is key. For many of our clients, the shift to selling on Amazon is a priority – and…

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Grow like Amazon: Key Steps Any Company Can Take

Learn how Amazon decides where to expand, focuses on customer happiness, takes the long-term view, leverages core strengths, doesn’t fear big bets, and more; how you can adapt these approaches to fit your organization. Amazon’s 20-year record of double-digit revenue growth is unmatched in industry. While much of its success can be attributed to CEO…

The Next Wave of Innovation in the Chemicals Industry

New discoveries in materials science will undoubtedly lead to a new era of growth. You may be asking who is best positioned to benefit — incumbent companies or upstarts? The answer may surprise you.  I found an interesting article I thought I’d pass along, highlighting several new developments that could help the chemicals industry lead…

25 Reasons Why Brainstorming Sessions Fail in Your Company

I love working with clients who value the creative process. I always learn a few new ways to brainstorm on bringing new, innovative ideas to the marketplace. But not everyone enjoys their company’s brainstorming sessions. I cover a lot of this in the book, Conquering Innovation Fatigue: Overcoming the Barriers to Personal and Corporate Success….

Why San Fran leads the U.S. in corporate innovation

Yesterday I featured the Top Ten U.S. Cities for Corporate Innovation from Innovation Leader magazine, and I thought today you’d like to see the reason they selected San Francisco as the No. 1 corporate leader in innovation. Here’s what Innovation Leader had to say: Well before chip companies like Fairchild Semiconductor helped the peninsula between…