I spotted this article over at Mashable.com today and thought I’d share it. What a great example of how Coca-Cola can tap into crowdsourcing in real time to understand how fans and customers think drinks. And for customers who live in a larger town, there is a good chance they can take their ideas and…
I recently returned from our first Food & Beverage 2011: Sustainable Innovation Summit last week in Chicago, where some of the top innovation leaders from small and large global food giants (Kraft, General Mills, Heinz, Smuckers and many others), gathered to talk about innovation. We learned from each other how to better create a user…
I am very excited about the new developments in bioplastics research! Within the past few years there have been numerous new-to-market plastic products that either decompose in the landfill or make the recycling process cheaper, easier and more environmentally friendly. One company from France has launched a plastic “coffee pod” (like the kind used in…
I am very excited about the new developments in bioplastics research! Within the past few years there have been numerous new-to-market plastic products that either decompose in the landfill or make the recycling process cheaper, easier and more environmentally friendly. One company from France has launched a plastic “coffee pod” (like the kind used in…
I am very excited about the new developments in bioplastics research! Within the past few years there have been numerous new-to-market plastic products that either decompose in the landfill or make the recycling process cheaper, easier and more environmentally friendly. One company from France has launched a plastic “coffee pod” (like the kind used in…
In one of my recent newspaper columns, I wrote about how IBM is doing something with social media that most companies wouldn’t dare try: allowing their employees to speak for the company! While most corporations hire PR firms or rely on their communications director to carefully craft messages that appear on public sites, IBM lets…
Here’s an interesting article I saw in Business Week some time ago, but the content still poses intriguing questions for innovators today: Does innovation need a parent or two? Or three? Notice that innovation teams are working through three stages of innovation. I would agree that this type of idea parenting needs to be a…